Welcome to Press Pass

An Initiative from NewsBrands Ireland

NNI Press Pass Awards.           
Picture by Shane O'Neill / Copyright Fennell Photography 2015.

Welcome to Press Pass, an Initiative from NewsBrands Ireland

NewsBrands Ireland is the public face of Ireland’s newspaper industry, representing 10 publishers and the print/online editions of 16 national newspapers.

As part of its agenda, NewsBrands Ireland is committed to improving literacy levels in Ireland, particularly among younger people and students. Youth literacy is also a priority for Government, and has been identified as a “major goal” by the current Minister for Education, Jan O’ Sullivan.

Newspapers have been used as a supplementary educational tool for many years, with studies from around the world showing they can help to develop children’s reading, writing and critical thinking skills.

In 2012 NewsBrands Ireland devised a new Newspapers in Education (NiE) initiative aimed at Transition Year students and designed to support its own, and the Government’s, youth literacy objectives by getting more students reading newspapers. That initiative is Press Pass.

NNI Press Pass Awards 2014 Winners Announced - Click here for details

Register for Press Pass

Register your school here for the Press Pass Competition.

Online registration has closed for Press Pass 2015.  If your school wishes to take part, please contact Ann Marie Lenihan: amlenihan@newsbrands.ie

If you have registered for Press Pass and have not received your Workbooks, please check with your nominated newsagent as they may have been delivered to them with the newspapers.

Daily newspapers will be available for collection, free of charge, from your nominated newsagent during the week of the 9th of November.   Sunday newspapers will be available for collection from your nominated newsagent on the 16th of November.  The Irish Farmers Journal will be available for collection on the 19th of November.


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